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Apparel Design

Toad&Co   |   2018   |   Illustrator, Photoshop, InDesign, WebPLM

I designed apparel in the outdoor industry for over a decade. My favorite products to design are those that require innovation, trend/fit perfection, and utilize sustainably produced materials. 

Cover page apparel design project with fashion illustrations
Market research and analysis for apparel design project
Market research and trend identification for apparel design project
Color and pattern strategy
Black and white technical sketches for apparel design project
Black and white technical sketches for apparel design project
Model wearing dress

Stretch Hemp Dress

Model wearing jumpsuit

Stretch Hemp Jumpsuit

Model wearing jacket

Quilted Hemp Jacket

Technical sketch of jumpsuit
Technical sketch of dress
Technical interior sketch of jacket
Technical sketch of jacket
Sample apparel design work with analysis
Sample apparel design work with analysis
Design review presentation
Sample apparel design work with analysis
Color palette development for apparel design
Design Review presentation image
Design Review presentation image
Detail research image
Model wearing top and bottoms

BONUS!

Brooks Running   |   2019   |   Illustrator

I worked on this project for Brooks Running exploring the activewear side of apparel. As always, the first step to designing is research...

Cover page for apparel design project
Color palette for apparel design project
Picture of research notes
Market research analysis
Opportunities identified in research, strategy
Must-haves identified in trend research, strategy
Technical sketches for apparel design project
Technical sketches for apparel design project
Technical sketches for apparel design project
Technical sketches for apparel design project
Leaf Pattern Design

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